BLENDING MILANESE AND ARABIC TRADITIONS

Pomellato’s Ramadan campaign celebrates this special occasion with an exquisite video and photoshoot.

To celebrate the beauty of their international clientele with ornate new inspirations, Pomellato embraces the ethos of Ramadan’s devotion and ceremony and upholds it with rich Milanese jewel tradition.

Established in Milan in 1967 as the brand for independent women, Pomellato’s contemporary jewels are appreciated around the world for their colourful, unconventional designs, handcrafted in-house at Casa Pomellato. Empowering women through the #PomellatoForWomen communication platform since 2017, the house advocates for gender equality and inclusivity; the new Ramadan campaign features a strong and independent woman in an earthy desert setting that aligns with Pomellato’s values and elegance.

The campaign, shot amidst a captivating and beautiful arabesque style setting, features the maison’s signature collections: rainbow-gem Nudo, Pomellato’s most trademark design with its unconventional cut and shine; chain-inspired Catene,

a harmonious expression of elegance and definition of the timeless jewel; bold Iconica, a testament to the expertise of the brand’s goldsmithing tradition; symbolic Pomellato Together, heralding the connections that bind us together and love in its many forms; and dazzling Sabbia, its shimmering diamonds capturing the light of Milanese sophistication.

The brand’s Ramadan Campaign celebrates Arabic and Milanese heritages, blending them together with a seamless, feminine grace.

Please visit www.pomellato.com for more information.

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