IWC Schaffhausen has opened a new boutique in Bahrain. The unique space invites guests to explore the brand’s renowned collections and relax in an inviting scenario.
IWC Schaffhausen is a Swiss luxury watch manufacturer based in Schaffhausen in the north-eastern part of Switzerland. It has earned a reputation in the field for creating professional instrument watches and functional complications, especially chronographs and calendars, which are robust yet easy for customers to use.
With collections like the Portugieser and the Pilot’s Watches, the brand covers styles that go from sophisticated and formal to sports watches. Founded in 1868 by the American watchmaker and engineer Florentine Ariosto Jones, IWC is known for its unique engineering approach to watchmaking, combining high-end craftsmanship and creativity with cutting-edge technology and processes.
The brand brings its unique approach to creating astonishing timekeepers in a new boutique at Marassi Galleria. The space was developed to best showcase IWC’s iconic collections in a modern and inviting setting. Guests can explore pieces from the Portugieser, Pilot’s Watches, Ingenieur and Portofino collections.
Spanning 160sq/m with fully open façades, the boutique seamlessly integrates with the cosmopolitan corridors of Marassi Galleria. Guests can relax in the inviting lounge area, consult with expert advisors and admire a stunning perpetual calendar on the wall. The Big Pilot Café offers coffee, refreshments and light bites for those looking for a differential in their shopping experience. Boutique advisors provide personalised consultations to find the perfect timepiece that reflects each customer’s unique taste.
It’s a chance to immerse into the world of IWC and embrace the brand’s lifestyle. In favour of sustainable luxury, IWC sources materials responsibly and takes action to minimise its impact on the environment. Among the pillars of transparency, circularity and responsibility, the brand crafts timepieces built to last for generations and continuously improves every element of how it manufactures, distributes and services its products in the most responsible way. IWC also partners with organisations that work globally to support children and young people.
For more information, please call IWC Schaffhausen Boutique
at Marassi Galleria on 3885 5229.
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