Acclaimed French diamond jewellery brand Messika has unveiled a unique, limited-edition cord bracelet for Pink October to up the ante in the fight against breast cancer.
A Month to Act
As October is Breast Cancer Awareness Month, the limited-edition bracelet has been launched by Messika in support of the campaign. This collector’s item will be available on the website and in selected Maison boutiques.
For each bracelet sold, a percentage of the proceeds will be donated through the Valérie Messika Foundation to the Breast Cancer Research Foundation, a leading organisation in the fight against breast cancer in the world.
This is an initiative that resonates deeply with Valérie Messika, the company’s founder and Artistic Director, who is committed to advancing the health of women and young people through her foundation which she launched in 2021.
A New Shade of Pink
Throughout the month of October, Messika’s bestseller is getting a fresh makeover. The result is a pink cord bracelet that reinterprets the iconic Baby Move motif.
With three diamonds in motion encased in a sleek white gold capsule, this bracelet symbolises the inspiration to embrace life’s journey.
“Move is our signature. It is a beautiful symbol that our best-seller is part of the fight against a disease that affects a large number of us, directly or indirectly,’’ said Valérie.
This unique bracelet, therefore, joins, until the end of October, the other pieces of the Messika CARE(s) solidarity collection.
It offers the opportunity for everyone to take part in supporting the fight against breast cancer through this colourful, limited-edition bracelet.
For more information, please visit www.messika.com/en.