Globally renowned British skincare brand ELEMIS has formed a multi-year international partnership with Aston Martin, the ultra-luxury high performance marque behind some of the world’s most iconic cars, with the collaboration bringing together two of the UK’s most celebrated brands, united by a heritage of craftsmanship, innovation, and performance.
As the Official Skincare Partner of Aston Martin, ELEMIS will host premium skincare experiences at Aston Martin events and flagship locations around the world. Co-branded activations and bespoke product launches will reflect the brands’ shared commitment to quality, precision, and innovation.
Rooted in British heritage yet forward-looking in vision, this partnership redefines the standard for luxury lifestyle collaborations. From high-octane to spa relaxation, Aston Martin and ELEMIS form the ideal partnership to bring together exhilarating experiences with an opportunity to unwind and relax.
The partnership debuted at the Goodwood Festival of Speed, the quintessentially British motorsport celebration held in the stunning parklands of Goodwood House. ELEMIS was present at the official Aston Martin Hospitality Lounge, offering VIP clients, media and creators an indulgent moment of self-care following a day of exhilarating, high-speed experiences.
Fresh from its successful launch at the British Grand Prix, the ELEMIS Skin Spa Airstream made its second stop at the Goodwood Festival of Speed. This custom-designed mobile spa provided guests with a haven of calm amid the adrenaline of the Hill Climb, featuring in-depth skin analysis, personalised skincare consultations, express treatments, and a curated edit of Pro-Collagen favourites and exclusive, performance-driven collections.
In August, the partnership will continue at the prestigious Pebble Beach Concours d’Elegance, where ELEMIS will unveil a luxury Pop-Up Spa at the exclusive Aston Martin House. Further activations will be revealed in the coming months.
The partnership marks a bold new chapter for both brands as they expand their global presence and set a new benchmark at the intersection of lifestyle and performance.
“At ELEMIS, we’ve always believed in delivering excellence through innovation, craftsmanship and care, values we share with Aston Martin,” said Sean Harrington, ELEMIS Co-Founder & CEO.
“This partnership represents a powerful meeting of minds, marrying innovative skincare with high-performance cars. Together, we’re creating immersive, sensorial experiences that redefine modern luxury for a global audience.”
Stefano Saporetti, Director of Brand Diversification at Aston Martin, added: “I’m excited to announce this innovative new partnership.
“By integrating premium skincare experiences at our events and flagship locations, we’re not just enhancing the holistic luxury lifestyle associated with Aston Martin; we’re also attracting new audiences and reinforcing our shared British luxury pedigree.
“The bespoke activations at Goodwood and Pebble Beach are exactly the kind of high-touch, experiential engagements that resonate with our clients, reflecting the shift in luxury from ownership to unforgettable experiences.”