Iridescent, bold and playful, the work of jewellery designer ELSA O is borne from an appreciation of 1950s glamour and inspired by the beauty of nature. The Beirut-born emerging designer combines crystals, pearls, tassels and Swarovski stones to create her statement-making jewellery, with her debut collection, ‘Exotic’…
Born in Beirut, Elsa’s passion for design and jewellery came naturally. Growing up surrounded by creativity, her brother Assad Osta co founder of couture brand Azzi & Osta and her Mother, Gisele Aouad, a renowned Lebanese actress, their artistic influence was embedded in her.From the rich souks of Beirut where jewellery is woven into the everyday fabric of life, to the heirlooms found in her Grandmother’s jewellery box, each element was absorbed by the ever-curious Elsa.
Later came a degree in Interior design, a field of study that allowed Elsa to discover the fundamentals of design and the power of objects to communicate meaning to the viewer. In 2012, Elsa relocated to Paris to work with Swarovski returning to the jewels that had so influenced her youth. is time in Paris cemented her design credentials and exposed her to the history and inspiration Europe has to offer. It was during this time when Elsa began to imagine and create her eponymous collection.
THE DEBUT COLLECTION
Thoughtfully designed and meticulously handcrafted by artisans in Lebanon, the debut collection features vintage inspired earrings and brooches in tropical motifs. Key pieces include bejewelled Toucans with tassels; intricately designed palm trees, shimmering pearl starfish and flamboyant crystal watermelons. Inspired by exotic landscapes, Elsa’s work has a distinct air of vintage style and escapism. Unabashedly glamorous, these are attention-grabbing pieces designed to instantly elevate any look. Influenced by the generations of stylish women in her family, Elsa has a particular affection for brooches citing her grandmother’s eclectic collections as a major inspiration for her personal style and work.