Bye Bye Baby

Amjad Khalil’s SS2022 haute couture collection, The Power of Goodbye, is an ode to olden times intertwined with contemporary flair.

Amjad Khalil, a renowned Libyan fashion designer, embraces the message of feminine power and strength through tough times in his The Power of Goodbye collection. The designer challenges the meaning of ‘goodbye’, providing a positive view of the term and one that resonates with concepts of rebirth, empowerment and triumph.

The haute couture collection displays 16 immaculate pieces boasting soft pastel hues like light blue and yellow, mixed with stronger shades such as pink, red, fuchsia and maroon to create bold and singular designs.

Using a variety of trendy fabrics, including taffeta in special cuts and handmade embroidery, the brand makes each piece unique. The use of delicate streamlined silk chiffon enhances feminine gracefulness and beauty.

The collection starts with stunning and sophisticated gowns that mix two different fabric textures, symbolising elegance through the combination of both modernity and classical designs. It is then followed by a series of creations presented in an antique setting, emphasising the contrast between old and modern to portray the rebirth of women from their old personas to their empowered selves.

Amjad Khalil established the first Libyan haute couture bridal and evening dresses line. He earned a Bachelor of Business Administration degree but decided to follow his heart thereafter and studied fashion design in London. Amjad started designing in 2011 and created his first collection in 2013. His haute couture collection was launched in 2018. Despite some challenges, he has established himself as one of the top designers locally and internationally.


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