Breitling’s new small Chronomat 28 indicates the brand’s dedication to fashion and function with multifaceted sporty-chic watches.
At 28mm, the Chronomat 28 is Breitling’s smallest Chronomat to date. Redefined and slender, this watch is an elegant take on the ‘80s classic, with a variety of sleek dial options. The possible dial choices include mother-of-pearl in blue or pink with lab-growndiamond indexes, stainless steel with a black mother-of-pearl dial and a lab-grown-diamond-set bezel and indexes, and twotone stainless steel and 18-carat red gold.
In this SuperQuartz calibre 72-powered chronometer, certified by the Contrôle Officiel Suisse des Chronomètres (COSC), whether you opt for a stainless-steel or mixed-metal duotone Rouleaux bracelet, they all bear the signature raised rider tabs at the 15-minute mark on the bezel in their particular style.
“The Chronomat is a Breitling classic, a watch that signals a spirit of adventure and a certain confidence for all occasions,” says Georges Kern, Breitling’s CEO. “It’s versatile and all-purpose yet elegant, a true timepiece that looks great, wears well and says style all at once.” The new Chronomat 28 carries Breitling’s Origins label after the Swiss luxury watchmaker transitioned from mined to lab-grown diamonds over the last few years. Taken together with the slender new form, the Chronomat 28 is a watch that’s not just about style and versatility but also comes with a sustainable approach.
Watches bearing the Origins label feature precious materials traceable to producers who have been selected for their responsibility to their employees, the local community and the environment. By March 2026, the brand intends for all products to carry this level of certainty regarding the traceability of source materials.
Founded in 1884, Breitling is a leading Swiss watchmaker. The company invented the modern chronograph and pioneered the navigational tool watch. Today, it is still breaking new ground as a casual, inclusive and environmentally friendly luxury brand. Its collections centre around air, land and sea pursuits – all captured in the brand’s distinctive modern-retro style. The quality of every watch movement is confirmed by its status as a COSC-certified chronometer, and the brand remains one of only a handful of independent watchmakers to produce its own manufacture calibres.