Saks Fifth Avenue’s Latin American-inspired, highly-popular Spring’s Fiesta campaign – which started on April 7 and is scheduled to run till May 20 – celebrates vibrant energy, cultural richness, and effortless elegance, offering customers an immersive experience that blends fashion, music, and community spirit.
The collection has introduced an exciting array of new brands, offering a fresh take on style with bold colours, intricate prints, and breezy silhouettes. Featuring key names in women’s, men’s, and kids’ wear, as well as an exquisite selection of accessories, home decor, and beauty essentials, the campaign showcases debuting brands such as Peixoto, No Pise La Grama and Kleid.
Meanwhile, the Saks Fifth Avenue’s store exudes the essence of a lively, sun-soaked Latin American destination. Bold window displays feature mannequins set against a backdrop of vibrant ceramic tiles and fruit-filled baskets, capturing the authentic charm of the region.
Playful décor, and music corners invite customers to relax and engage with the collection. Scent diffusers and curated playlists further elevate the sensory journey, making the store feel like a celebration of colour, culture, and joy.
Spring’s Fiesta is more than just a fashion campaign – it’s an invitation to celebrate life, embrace confidence, and indulge in the art of dressing well. Each look tells a story of adventure, family, and the vibrant moments that define a carefree summer escape.
So, head on to Saks Fifth Avenue at City Centre Bahrain for an unforgettable experience.